Business Philosophy

NAK Vision：
To be a leader of seal components

NAK Mission：
By an excellent team, achieve integration of marketing, R&D, design and production, supply overall high-grade seal components and services, create and satisfy demands of global customers.

Core Values：

1. Quality First: Respect customer’s experience, predict and exceed customer’s expectations, insist on continuous development, and pursue perfection.
2. Respect Individual: Starting from love and empathy, believe everyone has dignity, interests and individual contributions, make information open and transparent by effective communication and sincere dialogue, and build up a harmonious, trusty and authorized environment, letting everyone participate therein and display their potential.
3. Learning Growth: Cultivate the culture of being happy in learning, develop NAK knowledge and skills and individual’s knowledge and intelligence by the process of continuous learning, drilling, reflection, mutual inspiration and sharing, and pursue excellence of organization.
4. Concerted Efforts: For the common goal, develop mutual cooperation with co-existence and common development as philosophy by a mutual trust and interdependence way in an active attitude, integrate abilities and wisdoms of all partners, and share more resources to create a bright future!
5. Innovation and Breakthrough: Give a reward and recognition atmosphere, encourage staff to change with pleasure by passion and vigor, and continuously try new methods to improve competitiveness and create new value.
6. Honesty and Integrity: Practice what you preach, treat things objectively, tell the truth boldly, not cheat, hide and pass the buck, have courage and executive force, keep promise to others, and set yourself an example to others.